Sony is redefining the digital lounge room with televisions that talk directly to the internet and your other gadgets.

Sony head honcho Sir Howard Stringer recently vowed to make 90 per cent of the company's consumer electronics products "network connected and wireless enabled" by 2010. We're finally getting close to my dream of universal connectivity - basically Ethernet in Everything.

I dropped by Sony's "UCHI" home entertainment product roadshow this week and it's clear the boffins in the Sony labs have been working hard to deliver on Stringer's promise. Apparently UCHI is Japanese for "house", or "home", or "paying the Sony logo tax so your all your gear plays nicely together". Something like that.

All of the new Bravias contain Ethernet ports for linking directly to your home network, via which they can reach the internet or your other gadgets. The Bravias now run the PlayStation 3's Xross Media Bar interface, allowing you to browse content stored on computers, mobile phones and PS3s. You can easily pump photos, music and video around the house without getting off the couch. It's all DLNA (Digital Living Network Alliance) compatible, so it will play nicely with gear from other vendors, at least in theory.

It's been possible to add an Ethernet port to Sony Bravias for a while using the $300 Bravia Internet Video Link box, but now this technology comes built-in. In the US, Bravia Internet Video Link users now have beta access to Amazon's Video on Demand service - a powerful combination that poses a serious threat to Apple's iTunes Store. Even if you can't retrofit your existing television, hooking it up to a PlayStation 3 will probably achieve the same effect as PS3 download services are also brewing.

With Ethernet in Bravias, video downloads and the PS3's PlayTV television tuner on the way, Sony probably offers the most compelling digital lounge room solution of any vendor. HDTV, PVR features, Blu-ray, music, gaming, video downloads - you name it, Sony's got it. If selling your soul to one vendor is the price to pay for home entertainment nirvana, this could be a deal worth taking.